A podcast for marketing teams at B2B companies who are creating and planning a B2B podcast. We'll explore strategies and techniques to elevate the quality and results of B2B podcasts.
Recommended Episode
The 4 Part Framework to Make Better B2B Podcasts - E1
B2B podcasting has huge potential for your B2B company. But starting a high-quality podcast that actually drives business results is harder than it looks.In this episo...
Latest Episodes
Reevaluating your podcast goals for 2024 - E23
As we head into 2024, you're most likely about to analyze your wins and losses from 2023, review your goals for 2024, and refine your marketing strategy for the new ye...
Should you publish an episode over a holiday break? - E22
This time of year, every content creator and content marketer has to answer this question: should I publish content over the holiday break?On the one hand, our audienc...
How to get ahead of your podcast schedule - E21
This episode is perfect for you if one of these two statements are true: you want to take a couple weeks off and want the podcast to run on autopilot; you feel like yo...
3 reasons why you should NOT use video in your B2B podcast - E20
Last week, we discussed 3 reasons why video podcasting might be a good choice for you. But the other side of the same coin is that video podcasting might be the wrong ...
3 reasons why you should use video in your B2B podcast - E19
As online video content becomes increasingly popular, more and more podcasts are shifting to a video-first style.In this episode of Better B2B Podcasts, we're talking ...